The Food Trucks City

In collaboration with the Ministry of Tourism in Bahrain, Deepmark led the branding and visual identity development for The Food Trucks Districts, an innovative culinary hub bringing together Bahrain’s best mobile food concepts. Our approach aimed to craft a dynamic, modern, and engaging brand that reflects the energy and diversity of the food truck culture.

From the bold and striking visual identity to wayfinding signage, promotional materials, and event branding, we designed a cohesive experience that enhances visitor engagement and ensures seamless navigation within the district. The bilingual typography, vibrant color palette, and geometric patterns reflect Bahrain’s contemporary spirit while maintaining cultural authenticity.

Through strategic branding, The Food Trucks Districts has become a destination where food lovers and entrepreneurs connect, contributing to the Kingdom’s growing tourism and hospitality scene. This project stands as a testament to our ability to transform spaces into immersive brand experiences that leave a lasting impact.