We All Read

Logo Design

Igniting A Passion For Reading

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Overview

We All Read started as an ambitious initiative to awaken the public to the beauty of reading. It is the first GCC community initiative to encourage reading by running interesting workshops, discussions, meetings with writers and, most important of all, offering a wide range of publications. In 2008 the Bahraini Ministry of Culture decided to create a future brand for their idea.

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The Challenge

The challenge was to develop a brand that would support the Ministry of Culture in their mission to elevate education and showcase the benefits of reading. There was a need to create strong designs that reflected the roots of reading and promoted the social character of the planned initiatives.

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The Solution

Our creative team developed a brand that captured the fundamentals of reading within the Arabic look and feel. The letters “ABC”, which are used at the beginning of an individual’s education, were shaped into Arabic calligraphy with the colors black and red symbolizing ‘ink’ and ‘focus’. These colors were carefully selected to give it a distinctive modern character.

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The Results

After four years of growth, We All Read has grown into a successful, expanding society that bands together hundreds of avid readers, passionate writers and book lovers of all kinds.

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PROJECTS

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Bahrain

Alansari Building, 2nd Floor, Exhibition Road 
Manama, Kingdom of Bahrain

+973 36705070 hello@thedeepmark.com

Qatar

Tornado Tower, Floor 22,
West Bay, Doha, Qatar

+974 33090999 hello@thedeepmark.com

2024 Deepmark. All rights reserved